I like that idea! What do you think a good approach to take is when citing examples? That would be the tough thing to handle
Thank you by the way because your situation has helped me reflect how to best approach the other issue too.
OK, so to call out an undesirable behavior I have seen some make a serious video addressing the problem straight on. That may work some but think of social media as like this, folks want to be entertained too.
So what is more entertaining than comedy or satire? Didn't many playwriters engage in that in order to make a point?
I read that your issue was about folks making shallow click bait content. So how does that make you "feel"? You could take an emotion like if it made you feel it wasted your time. Spin it with satire and do a short video titled something like, "the hidden danger of shallow videos"
The scene is some one sitting at their computer and they exclaim, "wow, this motovloger says that by watching this video, it will change my life!" They click the mouse several times.
Title card reads SEVERAL CLICKS LATER...
Then the person has visibly aged. One of their friends ask what they learned from the click bait - here is where you sell the audience.
The aged character says something like, "time is too precious and that all that glimmers is not good on YouTube."
If you wanted to push the edge a little, you could dedicate the video to folks like the one you see engaging in the unwanted behavior the most. Heck you could even make just flash as a credit on the screen just for a second at the end so you know it is there.