HikngBiker
The Fog
May 31st, 2011, Madison distributes GoPro
https://gopro.com/news/gopro-hd-her...out-the-united-kingdom-and-ireland-by-madison
December 9th, 2015, Madison drops GoPro
http://www.bikebiz.com/news/read/madison-and-gopro-partnership-ends/018788
Key quote from article:
Essentially, every man and his dog are selling GoPros and there's bugger all margin in them.
https://gopro.com/news/gopro-hd-her...out-the-united-kingdom-and-ireland-by-madison
December 9th, 2015, Madison drops GoPro
http://www.bikebiz.com/news/read/madison-and-gopro-partnership-ends/018788
Key quote from article:
As the GoPro brand has evolved and grown internationally, the emphasis of the brand has moved more to consumer electronics mass retailers with the focus on large volume box shifting. Whilst this is something Madison can do, it is not our core offering and not the best use of our resources and skillset.
Essentially, every man and his dog are selling GoPros and there's bugger all margin in them.