Is this cheating?

tarmacjapa

Bike Hub Japan
Mar 9, 2019
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KTM Superduke
Suzuki SV650S
So...today I am doing a premiere of my first ever podcast (interview with a British Superbike rider) and thought I'd post it as an "event" on Facebook...got all the way to the end after choosing all the suitable categories, targeted audience etc. Then when I hit Finish it asked me to pay...didn't realize I was doing something that costs money. Anyway, I'd spent 10 mins writing it and got the hump that I had wasted my time, so I thought "Fuck it. It's only ¥1000($10)" so I did it. Facebook reckons they'll promote it to 1500 new people over 24 hours.

Is this cheating? Comment below...
 

Drakhen99

The Forrest Gump of Motovloggers
Aug 31, 2020
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NO! That is NOT cheating - it's promoting. If you're willing to spend money to do promotion, no shame in your game there. In fact, I hope it works out well for you :D

-John
 
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tarmacjapa

Bike Hub Japan
Mar 9, 2019
125
126
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I ride a
KTM Superduke
Suzuki SV650S
NO! That is NOT cheating - it's promoting. If you're willing to spend money to do promotion, no shame in your game there. In fact, I hope it works out well for you :D

-John

I realised half an hour before the video was supposed to go live that I set it as scheduled and not as a premiere...LOL. May have lost some potential viewers as if they clicked the video link it would have just said "Private video" rather than "Premieres in 5 hours" etc. BIG DOH!!!
 
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Drakhen99

The Forrest Gump of Motovloggers
Aug 31, 2020
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I haven't done any of that paid promotion stuff - or livestream - or podcast - or premier, so I have no experience with it.

I just schedule my vids to appear on YT and let 'em fly.

-John
 

Drakhen99

The Forrest Gump of Motovloggers
Aug 31, 2020
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I ride a
2019 Harley Street Glide Special, 2005 Kawasaki Vulcan 800 Classic (bobber), 1979 Kawasaki KZ650SR
BTW, your YouTube channel link in your signature doesn't work... takes me to a 404 page, and if I search your username on YT it comes up with BikeHub???

-John
 

tarmacjapa

Bike Hub Japan
Mar 9, 2019
125
126
43
44
Japan
I ride a
KTM Superduke
Suzuki SV650S
BTW, your YouTube channel link in your signature doesn't work... takes me to a 404 page, and if I search your username on YT it comes up with BikeHub???

-John

Oh yeah...I'll update that now. I changed my name to Bike Hub a few months ago.
 
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HippoDrone

Admin
Jan 2, 2017
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I've heard mixed thoughts on the paid promotion stuff, mainly folk have said ads went to people who already follow them or that they didn't see any extra traffic from it. I guess if it goes to the correct audience then it can be a good thing, but you'll be lucky to recoup the cost of the promotion maybe.
 
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tarmacjapa

Bike Hub Japan
Mar 9, 2019
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KTM Superduke
Suzuki SV650S
I've heard mixed thoughts on the paid promotion stuff, mainly folk have said ads went to people who already follow them or that they didn't see any extra traffic from it. I guess if it goes to the correct audience then it can be a good thing, but you'll be lucky to recoup the cost of the promotion maybe.

It's hard to say right off the bat, but I'm guessing it has zero effect.

Screenshot_20210129_083058_com.google.android.apps.youtube.creator.jpg
 

Drakhen99

The Forrest Gump of Motovloggers
Aug 31, 2020
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I ride a
2019 Harley Street Glide Special, 2005 Kawasaki Vulcan 800 Classic (bobber), 1979 Kawasaki KZ650SR
I also think the stats aren't working on YT right now... at least the past couple of days have been weird.

I posted a video on Tuesday morning my time, and it had 70 views in the next 2 hours ... then crickets, then it crept up. Like people watch it in batches??? That doesn't seem realistic.

Also, the stats across different YT pages (dashboard, analytics, channel) show different numbers - not sure what's up with that.

-John
 

tarmacjapa

Bike Hub Japan
Mar 9, 2019
125
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I ride a
KTM Superduke
Suzuki SV650S
When do you think YouTube will also start a paid Boost/Video promotion service? I'm sure it'll happen one day
 
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Drakhen99

The Forrest Gump of Motovloggers
Aug 31, 2020
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2019 Harley Street Glide Special, 2005 Kawasaki Vulcan 800 Classic (bobber), 1979 Kawasaki KZ650SR
They're probably already working on it ...

I'm still trying to figure out how to drive traffic to my channel. I have a blog site, FB, Twitter, Instagram... and still don't get a lot of traction.

[alternate theory: I'm just not as interesting or entertaining as I thought I was]

-John
 
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SighBored

@thesighbored
Jan 18, 2015
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There is free and there is paid.. If you just use the usual free way it doesn't reach as much as paid. My friend who is a motorcycle salesperson now resorts to FB ad to get sales up, and they are paying with their own money (not the company). I cannot brain this. But he says you need to look at it as a "return on investment" point of view. For example, if they spend $100 and can get a month end commission of $500 that's a $400 profit so it's a win and they will use that money in turn to do FB ads again for the following month. But it isn't always a win sometimes your ad doesn't get you the customers or sales then it's a loss. At your own expense. Not the company, but the company earns regardless as long as there is a sale. This is the part I don't get, why not the company pay for it, but instead the individual employee is paying to do run the ad. I guess it's a sales thing which I don't understand.
 

Moto Mengy

Motovlogger from PA, USA
Mar 23, 2020
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Nah, its not cheating, if you want to spend the money then go for it!
 
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Drakhen99

The Forrest Gump of Motovloggers
Aug 31, 2020
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I ride a
2019 Harley Street Glide Special, 2005 Kawasaki Vulcan 800 Classic (bobber), 1979 Kawasaki KZ650SR
Nope, not cheating, you are promoting, which is legit. : P Movie theaters have bene doing it forever.

So what you're saying is we need to cut trailers of our vids and have "the movie commercial guy" do the voiceover...

"Coming to Road Reality in Late February ... another vlog video!"

[c'mon, you know you read that in that iconic voice!]

-John
 
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tarmacjapa

Bike Hub Japan
Mar 9, 2019
125
126
43
44
Japan
I ride a
KTM Superduke
Suzuki SV650S
You guys ready to see what Facebook says happened and what actually happened?

Here's the stats from Facebook:
Reach 10.5K
Post engagement 1.4K
Money spent ¥1000

Just checked YouTube stats

141 views in total.

Does paying work? I don't think so. It's got less than half of the usual views I get on a regular video....
 

HippoDrone

Admin
Jan 2, 2017
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1984 Honda CB100-N
2012 Moto Guzzi V7
2017 Suzuki GSX-R750
2020 Beta 390RR
2022 Aprilia Tuareg 660
It is quite easy to get that sort of reach from Facebook with the right video for free too, and you'll probs get more views as you know your audience far better than the facebook algorithm
 
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TMackie

Up Shift Freak
Jun 12, 2020
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In my opinion, a podcast is different and you have all rights to promote as you feel.
 

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